Here’s an odd hypothetical question: If a can of Mayflower Brewing Company’s Golden Ale was set loose in downtown Plymouth, what would it do? Where would it go? It’s one of the mysteries of life.
The more logical question may be: “Who would ever ask such a question?”
That’s easier to answer. It’s Hollis Greene, who is half of the Plymouth-based band, Macalla.
Greene, working with filmmaker Keith Piesco, pulled together “Macalla Mayflower Mayhem,” a fast-paced video that features a hand-held can of the craft brewery’s ale as it plays tourist zipping through America’s Hometown.
This is a can of beer that clearly knows how to party. It hits pretty much every highlight in town in under one minute as a soulful soundtrack of Macalla’s signature Celtic music, played by Greene and his significant other and bandmate Angel Dombrowski, accompanies his – or is it her? – travels.
After being set free from Mayflower’s Resnik Road brewery, our happening container of hoppy goodness speeds down Main Street, swings over to the waterfront – with the requisite viewing of the Rock, naturally – and up Cole’s Hill. As the sun sets, Mr. (or Ms.) Mayflower is ready to party, so, naturally, the can heads to the BBC.
The video was released in early March and in less than a month has garnered more than 38K views, not to mention widespread acclaim. The Old Colony Memorial, Plymouth’s local paper, devoted copious amounts of ink to the video and, according to Greene, Mayflower Brewing Company is “over the moon” about it.
According to the story that ran in the Old Colony Memorial and on WickedLocal.com, Greene came up with the idea to support the town as a cultural destination. “I had this concept of doing a video where the can of beer goes through town,” he said. He’s on a sightseeing tour of Plymouth and passing all the businesses, the First Parish Church, the whole town is basically in it.”
As a musician and the owner of The Music Box in Plymouth, Greene is very much a part of the town’s burgeoning live music scene.
“Most people don’t realize how much live music there is in town,” he said. “There’s more live music going on in Plymouth than there is Boston, and the BBC is the hub of that scene. People know they can go upstairs and chill.”
Now that explains why our intrepid explorer was finally cracked open at our Middle Street pub. It wanted to chill.